Analyst II, Customer Insights & Analytics

Analyst II, Customer Insights & Analytics

GENERAL PURPOSE OF THE POSITION

Build a deep, evidence-based understanding of the Dollar Tree shopper through marketplace, panel, survey, qualitative, and customer research, and translate that understanding into customer centric assortment and marketing decisions.

ESSENTIAL ACTIVITIES & RESPONSIBILITIES

· Support the development and execution of merchandising strategies and decision making by delivering actionable insights derived from syndicated data and customer research.

· Support strategic initiatives with analytics utilizing Nielsen, Numerator, 1010data, Circana, and customer research.

· Pull data from multiple business sources and build narratives to communicate trends.

· Assist in development and maintenance of reporting tools and Power BI dashboards.

· Evaluate large datasets to develop white space and assortment recommendations.

· Support shopper journey and path-to-purchase research.

· Collect and utilize customer insights to further define segmentation.

· Triangulate customer research with syndicated and internal data.

· Connect customer insights, data, and analytics to identify assortment or marketing changes.

· Assist with senior leader presentations and recommendations.

· Support customer segmentation and personalized marketing strategies.

· Lead organizational insight training efforts.

EXPERIENCE AND EDUCATION REQUIRED

· Bachelor degree and 1-3 years experience.

· Excellent analytical and problem-solving skills.

· Exposure to primary customer research (Survey, Focus Groups)

· Hands-on data mining experience with Nielsen, Circana, Numerator, or 1010data.

· Detail-oriented and comfortable with numerical data.

· Strong written and verbal communication skills.

· Demonstrated initiative and independence.

· Team player in a collaborative environment.

· Deadline oriented.

· Advanced Excel and PowerPoint skills.

· Must be willing to relocate to Chesapeake, VA.

**Applicants must be authorized to work in the United States on a full-time basis. The company is unable to sponsor employment visas for this position at this time or in the future.

Start Rate = $105,000 - $118,500K based on experience plus 20% bonus and equity.

The company offers Health, Dental, & Vision, a flexible spending account, life and disability insurance benefits, a 401k plan, PTO, paid holidays annually, and an employee stock purchase plan.

Full time

500 Volvo Parkway,Chesapeake,Virginia 23320

Planning

Dollar Tree

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